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Championing science

communicating your ideas to decision makers
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Author: Search for this author Aines, Roger D. (author); Aines, Amy L. (author)
Year: [2019]
Publisher: Oakland, CA, University of California Press
Media group: Dauerleihe
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Branch: Hauptstelle Locations: FO-80 314 Status: available Reservations: 0 Due date: Barcode: 00310670 Floor plans: Floor plan Lending note:

Content

Championing Science shows scientists how to persuasively communicate complex scientific ideas to decision makers in government, industry, and education. This comprehensive guide provides real-world strategies to help scientists develop the essential communication, influence, and relationship-building skills needed to motivate nonexperts to understand and support their science. Instruction, interviews, and examples demonstrate how inspiring decision makers to act requires scientists to extract the essence of their work, craft clear messages, simplify visuals, bridge paradigm gaps, and tell compelling narratives. The authors bring these principles to life in the accounts of science champions such as Robert Millikan, Vannevar Bush, scientists at Caltech and MIT, and others. With Championing Science, scientists will learn how to use these vital skills to make an impact.

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Details

Author: Search for this author Aines, Roger D. (author); Aines, Amy L. (author)
Statement of Responsibility: Roger D. Aines and Amy L. Aines
Year: [2019]
Publisher: Oakland, CA, University of California Press
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Classification: Search for this systematic FO-80, FO-20
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ISBN: 9780520298095
ISBN (2nd): 0520298098
Description: xvi, 249 Seiten, Diagramme, Illustrationen
Tags: Fortbildung; Forschungspolitik
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Language: Englisch
Media group: Dauerleihe